Syfte: Syftet med denna studie har varit att studera universitetsstudenters relation till utbildning och lärosäte vid Lunds universitet utifrån ett varumärkesperspektiv Metod: Studien har en kvalitativ inriktning, utgår från ett hermeneutiskt fenomenologiskt synsätt och har huvudsakligen en induktiv karaktär med deduktiva drag. Teoretiska perspektiv: Studien tar sin utgångspunkt i en kombinatiPurpose: The purpose of this thesis has been to examine university students relationship to a university and higher education at Lunds University from a brand perspective. Methodology: The thesis is based on a qualitative approach with a hermeneutic phenomenological orientation. It is characterised by a inductive approach with some deductive elements. Theoretical perspectives: The theoretical

Artificial Intelligence (AI) technology advances quickly through society, with driverless cars presented as a revolutionary technological advance that can make roads safer and transport more efficient, whereas automated weapons are either viewed as undesirable, or as an unavoidable development. The objective of the present work is to, through the comparison between automated driving and automated

The purpose of this study is to improve the understanding of the ability of educational interventions to improve strategic thinking. It does this both by contributing to the available empirical data on the development of strategic thinking ability and by exploring potential; avenues of research, intervention designs, study designs, sampling issues and analysis problems, for future studies as part

Cross-sector partnerships are increasingly relied upon to solve societal problems. This development can also be observed in the field of disaster risk management (DRM), where the role of the private sector has grown substantially in the past years. As the business world is also undergoing constant changes the interface between traditional DRM actors and the private sector is still to be fully expl

This project started out of love for the enjoyment of healthy food. A summer in France opened up my world to the wonderful beverage that is natural wine and the beautiful process of making it. But, there is a strong critical agenda in the Nordic countries, and the natural wine has not gotten a warm welcome. I found a potential to increase interest by introducing natural wine in a new way tha

Syftet med uppsatsen är att granska sick-lit och dess funktion på bokmarknaden genom att undersöka marknadsföringen av böcker som kan benämnas som sick-lit. Detta görs främst genom en analys av paketeringen av bästsäljande verk inom Young Adult (YA) och crossover. Paratexter, både omslag och marknadsföringstexter, analyseras i den här uppsatsen för att granska ifall sick-lit förmedlas genom texter

Abstract: Since the ending of the Vietnam War, the Hmong in Laos have been hiding in the northern mountainous areas, fearing retribution from the People’s Revolutionary Party, whom they opposed. These areas are still currently restricted from outside contact. In 2009, Hmong refugees were repatriated from Thailand despite their unwillingness to return to Laos, fearing safety issues with the Lao Gov

This thesis studies the cognitive elements in strategic thinking and aims to contribute to the assessment of a tool that is developed to measure this ability. Strategic thinking is an area in strategy research that has received little emphasis. There is a lack of understanding of the cognitive elements behind the ability to think strategically. Therefore, this research aims to gain a deeper insigh

Skummigt kontrastmedel för buktomografi utan biverkningar Alla har vi sett i sjukhusserier en röntgenapparat med en cirkel som man åker in i, men vilka förberedelser krävs för att det ska bli bra bilder som kan hjälpa läkaren att ställa en korrekt diagnos? Visste du att man behöver dricka runt 1 L vätska innan för att fylla upp magen om man vill få en bra bild? I ett projekt har tillverkningen avOn a daily basis, abdominal examinations with x-ray imaging are run at hospitals for diagnosis of abdominal diseases. To enable doctors to visualize organs and tissues on an x-ray image with colors based on the radiodensity, the patient needs to drink an oral contrast that fills up the digestive system. Current filling agents have a radiodensity similar to that of organs and tissues which makes th

Det övergripande syftet med detta examensarbete är att sammanställa en utvärdering av de utmaningar som det innebär att arbeta med utländsk arbetskraft på svenska byggarbetsplatser. Vidare ämnar arbetet också kartlägga huruvida huvudentreprenörens arbetsledning påverkas av arbetssättet. Studien initierades med en litteraturstudie för att få en utökad teoretisk bakgrund. Vidare genomfördes en fallThe overall purpose of this thesis is to compile an appraisal of the main challenges of working with foreign subcontractors on Swedish construction sites. Furthermore, the thesis also aims at describing the effects of how the main contractor’s management is influenced by the work method. This thesis was initiated through literature studies to gain an extended theoretical background. A case study

Microfinance institutions are considered a tool for sustainable development and financial inclusion. In recent years several institutions became profit driven and engaged in the behavior of traditional banks and businesses ending up in risky and competitive situations. Associated to this, several Microfinance institutions entered under national regulations with expectations of better performance a

This study investigated whether change communication can be related to employees’ attitude towards a transition to an Activity based workplace (ABW). A quantitative study was conducted in collaboration with a company and the participants of the survey were the employees at the company. This study’s results have in several ways presented that there is a relationship between change communication and

The contrasting reality between the recognition of the effectiveness of capacity development as a path to achieving development and the apparent ineffectiveness of many capacity development interventions brings into question the ability of organisations to take on their envisaged role as external partners. Through interviews with informants from eleven different organisations, the study generates

This case-study intends to show how an update, or re-design, of an application can affect the relationship between the user and the brand behind the application. To examine this, the study uses Snapchat and its re-design from early 2018 as a case-study, an update which due to users’ opinions and reactions online had serious consequences for Snap Inc. The study uses a focus group as a qualitative m

C2C online platforms contribute to the redistribution of goods and services in the economy, attributing value to resources otherwise wasted and fostering cooperation behaviours among consumers. However, the sustainable development of C2C markets is related to the users’ motivations of participation. This study investigates what are the socio-demographic and economic characteristics of individuals

Based on the characteristics of economic growth in China's transition period, this paper builds a theoretical model based on Barro model, and analyzes the influence of local government expenditure and opening up to the consumption of residents. After that, this study will use China's interprovincial panel data from 2012 to 2016 to establish panel data model to test the impact of local gove

Syfte: Syftet med studien är att beskriva och analysera hur implementering av hållbarhetsmål sker i svenska universitet, och därmed bidra med kunskap om hur icke-finansiella mål i styrs offentliga organisationer. Metod: Uppsatsen är en kvalitativ fallstudie av tre svenska universitet. Det har genomförts litteraturstudie för att skapa den teoretiska referensramen, dokumentstudie för insamling del

The use of InP nanowires solar cells as a platform for the third generation concept of spectral conversion has been explored by embedding the Coumarin 120 dye between the nanowires of the solar cells. The InP solar cells have been characterised by measuring the external quantum efficiency, EQE, and the current voltage, JV, curve. For the EQE measurement an imaging system was constructed to constra

The questions of how regions develop over time and new regional growth paths emerge have been widely investigated by economic geographers. This study, with a wide understanding regarding the role of history, enhances our perception on how evolution process acts and what type of dynamics are influential to create a new path development by unfolding the different characteristics of development phase