“Everyone should have done a better job” - How Language Constructs Legitimacy in a Financial Scandal
Seminar date: June 4, 2025 Course: BUSN79 Authors: Ebba Rysjö Lindholm and Tilda Loudd Advisor/Examiner: Niklas Sandell/Liesel Klemcke Five key words: Account Theory, Legitimacy Theory, Crisis Communication, Allra, Financial Scandal Purpose: To examine how Allra, the Pensions Agency, Politicians, and Auditors used external communication to legitimize their actions throughout the Allra scanda