Syftet med denna uppsats är att genom en semiotisk analys studera hur femvertisning används i Röhnischs reklamkampanj "Sweat Like a Woman". Målet är att skapa en förståelse för hur företaget porträtterar kvinnor och använder feministiska budskap i sin reklam. För att uppnå detta används en semiotisk analys, som undersöker tecken och teckensystem. Metoden inkluderar användning av denotati

The study investigates employees' perceptions of trust within the Swedish Police and the Swedish Armed Forces. Trust is critical for organisational success, yet there is a lack of research comparing different dimensions of trust within these public sectors. This topic is particularly relevant given the rising threats to Sweden's national security, resulting in military rearmament and incre

This study explores the performance of passively and actively managed funds across varying economic conditions. By analyzing the risk-adjusted returns of Swedish funds over a ten year period, data has been classified in line with the economic cycles expansion, peak, contraction, and recovery. The study evaluates fund performance using Jensen’s alpha, the Sharpe ratio, and the Treynor ratio. Result

Forskningsfråga: Skiljer sig kapitalstrukturen mellan familjeföretag och icke-familjeföretag? Syfte: Studiens syfte är att undersöka om det finns en skillnad i kapitalstruktur mellan familjeföretag och icke-familjeföretag noterade på börsen i Sverige. Utöver det undersöks hur företagsspecifika variabler, som exempelvis storlek, bransch och lönsamhet, påverkar företagens skuldsättningsgrad. MetodResearch Question: Does the capital structure differ between family-owned and non-family-owned businesses? Purpose: The purpose of this study is to investigate whether there is a difference in capital structure between family-owned and non-family-owned companies listed on the Swedish stock market. Additionally, the study examines how firm-specific variables, such as size, industry, and profitabil

Förevarande uppsats undersöker och analyserar hur artificiell intelligens (AI) kan implementeras i projektledning genom en process i två steg. Inledningsvis utvecklas ett ramverk för att identifiera och prioritera områden inom projektledning där AI kan förbättra det dagliga arbetet. Detta ramverk skapades baserat på en omfattande litteraturstudie, där befintliga ramverk anpassades till de specifikThis thesis investigates and analyzes how to implement Artificial Intelligence (AI) into project management, addressing the process through a two-step approach. Initially, a framework is developed to identify and prioritize project management areas where AI can enhance operations. This framework was constructed based on a comprehensive literature review, adapting existing frameworks to the specifi

Syfte: Syftet med denna studie är att undersöka huruvida ESG-betyg har någon påverkan på skuldkostnaden hos europeiska industriföretag. Vidare ämnar studien att bidra med empiriskt material för att ge en tydligare inblick i relationen mellan ESG och Cost of debt för företag i koldioxidintensiva sektorer. Metod: Studien antar en deduktiv ansats med kvantitativ metod. För att tydliggöra sambandet mPurpose: The purpose of this study is to investigate whether ESG ratings have any impact on cost of debt in European industrial companies. Furthermore, the study intends to contribute with empirical material to provide a clearer insight into the relationship between ESG and cost of debt for companies in carbon dioxide-intensive industries. Method: The study adopts a deductive approach with a quan

Hur påverkar frigörande av fastighetstillbehör enligt 12 a § ledningsrättslagen fastighetsägare och ledningshavare? Denna studie analyserar lagens syfte och de rättsliga oklarheter som uppstår i praktiken. Föreställ dig att det finns en stor kommunal fastighet där viktiga el- och vattenledningar är nedgrävda. Dessa ledningar betraktas som fastighetstillbehör, vilket innebär att de är juridiskt knIn this thesis, the release of property fixtures under section 12 a § Utility Easements Act has been investigated, with a particular focus on the concept of connection of purpose (swe: ändamålssamband). Section 12 a § Utility Easements Act was introduced in order to be able to break the legal link between an object and a property without having to physically separate the object from the property o

Den här uppsatsen ansluter sig till ett framväxande fält inom den internationella rättsvetenskapen som undersöker hur folkrätten kan stödja katastrofriskreducering (disaster risk reduction). Fokus för uppsatsen är irreguljära migranter, dvs. migranter som inte efterlever värdlandets migrationslagstiftning, och den särskilda sårbarhet som de kan vara utsatta för i samband med katastrofer. De flesThis thesis joins an emerging body of international legal scholarship that explores the ways in which international law can support disaster risk reduction. The focus of this thesis is on irregular migrants, ie migrants who do not comply with the immigration laws of their host state, and the specific vulnerability that they might experience in the context of disasters. Most legal scholars have t

Denna systematiska litteraturöversikt utforskade relationen mellan attachment styles och respons vid sociala exklusions scenarier. Översikten undersökte hur individer med varierande attachment styles, som har sitt ursprung i höga eller låga nivåer av attachment avoidance och attachment anxiety, hanterar exclusion. Attachment styles erbjöd en teoretisk ram för att förstå hur tidiga erfarenheter medThis systematic literature review explored the relationship between attachment styles and responses to social exclusion scenarios. Attachment theory provided a theoretical framework to understand how early experiences with caregivers shaped individuals' emotional bonds and interpersonal behaviors, ultimately influencing their responses to social challenges and situations later in life. The rev

This study aims to identify the main challenges faced by change agents in implementing change and understand how the change agents’ role is affected by these challenges in a healthcare setting, specifically exploring the case of implementing the ‘Competence and Employment Model’ in Region Skåne. The study employs a qualitative case study methodology to delve into the experiences of various change

This thesis had the aim to investigate how food poverty has been explained in government and civil society texts in Sweden and the UK. This included views on the implications of the concept, as well as the perceived drivers and sufficient measures in preventing the issue. The method first included a thematic analysis by using NVIVO, and later, based on my findings, a discourse analysis. Moreover,

This research aims to provide an analytical framework to bring awareness to the complex nature of sex tourism and the actors involved through the analysis of the many power dynamics at play, both at an interpersonal and structural level. It looks through the lens of intersectionality, while utilizing concepts from debates in feminist theory on sex work and critical tourism studies. This to further

The EU Merger Review regulates mergers with a Community dimension in the EU, assessing if they can be considered a concentration and if this concentration can hinder effective competition. The Commission assesses whether notified mergers are compatible with the common market and has established its own practice in line with EU merger legislation. Big Data companies, such as GAFAM, have gained sign

The agriculture industry faces numerous challenges, including growing population, climate change, farmland shortage, soil degradation, and water scarcity. These issues drive the search for alternative methods of food production. Vertical farming (VF), which involves cultivating crops in vertically stacked layers under controlled conditions, presents significant advantages such as reduced water usa

This thesis investigates the out-migration patterns of women from major municipalities in Denmark from 2013 to 2023, focusing on the impact of the COVID-19 pandemic. It addresses three key topics: 1) changes in out-migration patterns during the pandemic and the subsequent two years, 2) differences in these patterns among the four large municipalities, and 3) the effects of the pandemic on remote w

Denna kandidatuppsats undersöker möjligheterna och utmaningarna med användningen av artificiell intelligens i rekryteringsprocesser. Med fokus på den svenska marknaden, utforskar studien specifikt hur AI-verktyg inom rekryteringsprocesser används för att urskilja lämpliga kandidater, samt vilka tekniska och etiska frågor som uppstår. Analysen baseras på både kvalitativa intervjuer och en omfattand

The domestic heat transition is pivotal for reshaping household energy consumption, representing a vital step for the EU and France in achieving their 2050 carbon neutrality targets. In France, this includes heat decarbonisation and deep retrofit, processes that are cost-intensive and raise questions of accessibility. Energy justice theory has the potential to unveil justice barriers and to addres