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SYFTE - Att bidra med kunskap kring huruvida svenska konsumenter, födda 1950-1999, är mottagliga för COO marknadsföring. Vidare är syftet även att undersöka om 50-, 60-, 70-, 80-, och 90-talisters COO effekt på kvalitetsuppfattning skiljer sig åt. METOD - Uppsatsen utgår från en kvantitativ metod, som främst antar ett positivistiskt och objektivistiskt synsätt. Forskningsdesignen är komparativ me

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Denna studie fokuserar på hur identitetspolitiska frågor kommer till uttryck i företags externa kommunikation i form av reklamfilmer. Studiens syfte är att förstå hur tre utvalda reklamfilmer kan förstås som ett uttryck för identitetspolitiska frågors utbredning i samhället. Således hur reklamfilmerna kan förstås som en reflektion samt reaktion på det svenska samtida samhället. Med hjälp av en kva

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Multinational Corporations (MNCs) or Multinational Enterprises (MNEs) are of great importance in the global economy. A great amount of international trade is either between multinational corporations or within a multinational corporation, which is called intra-firm trade. Therefore, intra-firm trade is also of importance in the global economy. The price used in intra-firm trade is called transfer

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Previous research findings suggest that our decisions are affected by the language they are made in. A recent study however indicates that this phenomenon might be related to an unexpected switch of language prior to a decision rather than to the use of a foreign language as such. To investigate this phenomenon further, the decision preferences of 200 participants, fluent in Swedish and English, w

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Today’s industrial robots are highly repeatable, but need to be calibrated to improve their absolute accuracy. This calibration can be done on many of the robot properties such as kinematic parameters, joint friction or bending stiffness. This thesis explores a calibration procedure for the kinematic parameters, that use a specialized piece of hardware - the double ball-bar. The double ball-bar re

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This thesis treats neutron-antineutron oscillations in the framework of chiral perturbation theory. An effective Lagrangian, using mesons and nucleons as degrees of freedom, is constructed to capture the low-energy behavior of the effective six-quark operators, which is the set of higher dimensional operators that can induce neutron to antineutron transitions at the quark level. These operators ha

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This paper addresses the issue of risk aversion and asset allocation for investors under the current globally low repo rate climate, as we try to examine how the low rate affects investor decisions. As a proxy for investors we have sampled data from several mutual funds, consisting of 50 balanced mutual funds and 15 pension targeting funds, all registered in the United States. Our measures of real

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Uppsatsen behandlar kravet på tillräckliga kvalifikationer i 7 §, 22 §, 25 § och 25 a § LAS. Ur ett arbetsrättsligt perspektiv studeras vilka kvalifikationer arbetstagaren måste uppfylla för att åtnjuta rätten till omplacering respektive företräde. Rättspraxis spelar en stor roll i begreppstolkningen då lag och lagmotiv inte bidrar med någon definition av begreppet. I arbetet studeras även om, ochThe essay concerns the requirement of sufficient qualifications in 7 §, 22 §, 25 § och 25 a § LAS. From a labour law perspective the qualifications which the employee has to fulfil to enjoy the right to redeployment and precedence are studied. Case-law is an important source in the interpretation of the concept of sufficient qualifications since its' meaning is not defined by law or preparator

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Syftet med arbetet är att analysera vilken effekt en könsojämlikhet i utbildningen har på den ekonomiska tillväxten. Eftersom Nepal var ett av de länder i världen som lyckades bäst med att jämna ut könsojämlikheten under milleniemålens tid utgör landet ett intressant fall. I det här arbetet utvecklas en utvidgad version av teknologispridningsmodellen som tar hänsyn till könsojämlikhet i utbildning

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What if you could create the effect of rain whenever you wanted to? Not through an app on the phone, but the actual sound of waterdrops falling and landing. From this question an interactable home product was developed. Sleeping problems, anxiety and stress are issues many of us face in today´s society. White and green noise have sound blocking, relaxing and soothing effects that can comfort thes

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The aim of this thesis was to explore and evaluate current methods for building tiny, low-power audio recording systems for wireless applications. Short audio clips should be recorded, transferred to a smartphone and played back. Optimization of the different parts should be explored and a prototype for usage in battery powered devices with limited space should be built. System requirements were d

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Docking of mobile robots requires precise position measurements in relation to the docking platform to accomplish the task successfully. Besides, the pose estimation of the robot with the sensors in an indoor environment should be accurate enough for localization and navigation toward the docking platform. However, the sensor measurements are entitled to disturbances and measurement uncertainties.

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We are daily moving in different landscapes for various reasons; sometimes we are looking for specific activities and sometimes just to move from one place to another. Common for this is the affect the landscape can have on us and how it gives us different experiences. In this essay I seek answers to what is important for people when they visit the nature for recreational purposes. What factors do

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In September 2003, a popular vote was held in Sweden with the question whether Sweden should or should not enter the Economic and Monetary Union of the European Union. The aim of this thesis is to analyse the debate with articles retrieved from a specific period, which was published within two weeks before the popular vote. The articles are retrieved from the Swedish newspaper ‘Svenska dagbladet’.

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All students in Swedish schools are entitled by law to education of high and equal quality. This includes newly arrived (immigrant) students. However, earlier research and reports indicate large variations between schools in education quality for newly arrived students, and thus a lack of equity (Bunar, 2010; Skolinspektionen, 2014). Authority over Swedish schools lies at the municipal level, incl

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Stereotyping and stigma of overweight people generate ostracism and also leads to health issues such as mental and/or physical illness. Earlier research shows that stereotypes in children´s books have a negative impact on children. The following study intends to analyze how overweight characters are portrayed in children's picture books. With a quantitative and qualitative content analysis thi

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Under vår tid som studenter vid programmet för Personal- och ar- betslivsfrågor har vi gång på gång kommit fram till att roten till flera problem och svaret på många frågor är kommunikation. Då kommu- nikation är ett brett ämne valde vi att avgränsa oss till Jürgen Habermas teori om kommunikativt handlande som har präglat många organisa- tionsforskares syn på dialog och valt ut tre olika perspekti