Designing Enchanted Rituals for Modern Man
This article discusses a new form of rituals, marketed as coaching or layman therapeutic practices, focusing on self-development and healing, which rapidly expanded in the early 2000s in Sweden. The targets of these rituals are individuals and workplaces, buying these and similar formalized practices. Questions raised include: How do these rituals reflect the structure of society? How are they desThis article discusses a new form of rituals, marketed as coaching or layman therapeutic practices, focusing on self-development and healing, which rapidly expanded in the early 2000s in Sweden. The targets of these rituals are individuals and workplaces, buying these and similar formalized practices. Questions raised include: How do these rituals reflect the structure of society? How are they des
