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The purpose of this thesis was to find out how different actors in nation branding, the Japanese embassies in the Kingdom of Saudi Arabia (KSA) and in US under this research, could promote different nation brand images. These two embassies both practice public diplomacy and promote Japan’s image. This thesis argues that both embassies promote the different images because of their respective audien
This thesis draws attention to China’s information management of its Arctic policy, and the way in which China has left out information in official English-language publications that could be deemed sensitive by Western actors. This thesis examines how the news media of Iceland has reported on China’s Arctic policy over two different periods, dating from 2012 - 2013 and 2018 - 2019, in order to me
This qualitative study was conducted in Viet Nam to see how members of the Hmong ethnic minority group, and women in particular, navigate as participants of Community-based Ecotourism (CBET) in Sa Pa district, Lào Cai province. The study draws on Fraser’s recognition theory to investigate whether Hmong people are recognised or withdrawn from participation due to misrecognition. The study shows tha
Accidents always get a lot of public attention. Journalists appear at the site of an accident, taking pictures and making interviews with professionals and eyewitnesses. With the emergence of smartphones, online-media, and social media platforms such as Twitter, Facebook, Instagram, etc. everyone became a journalist. It is no longer only accidents catching public attention but also near misses, sm
Denim, sneakers and sustainability are three topics I am passionate about. Right now, the sneaker community is growing bigger than ever, releasing new products every week of the month. This is not very sustainable, neither is the denim industry. Growing cotton for one pair of denim jeans requires around 950 liters of water and a lot of fertilization. At the same time, we consume 12,5 kg of fa
What is the function of a lamp when it’s turned off? It is, in most cases, to lighten up a space that has no light. In this project, I wanted the lamp to earn its place in the room even though it’s turned off. Flora is a lamp designed for the Swedish company Klong. Through brand studies, research of Scandinavian design and exploration of my own design preferences, the lamp has been created
This thesis investigates if GDP as a measurement still is useful to explain the economy as new trade flows and new goods and services appear on the market. This is done by estimating the impact of merchanting, processing and royalties and licenses on Swedish GDP. The estimates used are the imports and exports of these goods and services and their share of GDP growth as well as how much these econo
This bachelor thesis aims to explore how well one can classify different types of motions using only data gathered from a mobile phones gyroscope and accelerometer. The methods includes extracting features from the covariance estimations of each signal and taking timefrequency transforms of the data and classify the transforms with a convolutional neural network. The results are positive and shows
I dagens samhälle är det av högsta vikt att betyg sätts likvärdigt. För att undersöka likvärdigheten i betygssättning används ofta de nationella proven men detta kan vara problematiskt då de nationella proven rättas internt och är en del av det betygsgrundande materialet. I detta arbete har istället ett diagnostiskt test i matematik som utförs av elever i början av årskurs ett på Lunds kommunala g
This thesis explored the usage of the Sufficiency Economy Philosophy (SEP) by asking if its use in Thai foreign policy is a tool for political legitimacy and international recognition? SEP was coined by the late Thai King Bhumibhol Adulyadej, as an alternative development approach. It espoused moderation, reasonableness and immunity with the support of knowledge and morality. It became a pillar of
The thesis aimed to answer the research question: ‘What are the possible interventions measures to prevent child marriages in Nepal?’ by analyzing six in-depth semi structured interviews of people working for children’s rights. The earlier studies of child marriages and discussions of children and human rights has been used to analyse the data. Child marriage is a practice that occurs across regio
This thesis explores the correlation between national role conceptions, national identities and sensemaking processes among South Korean and Swedish policy influencers during the Sunshine Policy years of 1998-2003. The study relies on in depth semi structured interviews with 10 policy influencers who work with North Korea policies. Starting from Holsti’s (1970) national role conceptions and Weick’
The main purpose of this study was to evaluate the attitude of Japanese university students towards religious phenomena in Japan, with specific emphasis on the ones labelled new religious movements. This has been achieved through ten semi-structured interviews with female and male university students based in Tokyo, all with varying personal experiences with religion. Drawing on Horii (2018) and L
This thesis reveals the process of the elimination of the danwei system and the establishment of the shequ system. How power operates in grassroots urban governance is asked in this thesis. By adopting a framework of power theory and data from the two-period fieldwork, this thesis has two findings. First, in terms of Chinese grassroots governance, power penetrates structurally and individually. Th
National identity is used as a representation of what a country wants to transmit as its own impression of ‘self’, and usually it is formed around the concept of an ‘other’. Nonetheless, if two national identities are contradictory; it can hinder the development of desirable bilateral relations, which is the case of Japan and South Korea. Taking the Takeshima/Dokdo territorial dispute as a referen
This thesis analyses five in-depth interviews on Japanese tattoo culture conducted by the author and ten short interviews with tattooed Japanese people published by Japanese online tattoo magazine. The study focuses on inclusion and exclusion of tattooed Japanese people in contemporary Japanese society, relying on labeling theory and collectivism. The findings suggest that significant tattoo stigm
Abstract: This paper is a work about provoked redundancies, redundancies that has been made by the employee himself, but is comparable to a termination made by the employer. In order to investigate the concept of provoked dismissal, also called forced dismissal and be able to make conclusions about when a termination by the employee is considered forced by the employer, the author has studied the
Moving towards circular economy is considered as a fundamental way to achieve sustainable development, but practices and tools that can support businesses in implementing this concept are still underdeveloped. Moreover, there is uncertainty about the impact that the adoption of circularity has on the current way of working of a company. With the adoption of aspects of action research on a rock and
