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In recent years, the market for mobile applications has continuously grown in size, and appears to continue to grow. This means greater competition among app developing companies as the users expect applications with high usability and a great user experience. To assess these properties the companies can perform usability evaluations. However, practicing traditional usability evaluation methods ca

A company is developing a new product for transporting temperature-sensitive liquids long distances. The new device will have an active cooling unit with very precise temperature regulation. This will increase the transportation time compared to conventional methods. This report will only concern the structural parts of the product, since development of the temperature control system has been done

Detta projekt utreder hur en by kan utvecklas genom att ha turism som drivkraft. Knäred är en ort med cirka 1200 invånare och har haft en stagnerande befolkningskurva de senaste 20 åren. Det är besultat att den tåget återigen ska gå mellan Markaryd och Halmstad för persontrafik med up- pehåll i Knäred. Men genom att anlägga en järnvägsstatoion innebär inte per automatik att ett samhälle växer. FörThis project is investigating how a village can be developed by using tourism as the main driving force. Knäred is a villa- ge with around 1200 inhabitants that has had a decreasing population the past 20 years. It has been decided that the old train stop will be opened for passenger transportation again. But reestablishing a train station does not automa- tically mean that a settlement will grow.

Thesis purpose: The purpose of this study is to investigate the interdependencies within the process of partner selection in the fashion and design sector and the emanating criteria for finding the ideal co-branding partner in order to use co-branding as a strategic brand activation tool. Methodology: Multiple Case Study Theoretical perspective: Brand Building and Brand Activation, Relationship Ma

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The communicating home concept has been defined by identifying the dominating communication technologies to/from and in the homes, the most important customer behavior and user needs, the dominating products and the dominating actors of the industry. The evaluation of the communicating home industry has been performed with a five forces framework analysis and theories regarding value migration and

The aim of this study is two folded. We wish to investigate if there is a value premium from hedging jet fuel exposure for American and European airlines. We also seek to answer if airlines can affect their probability to default by using Risk Management. During the period 2003 – 2006 there existed a value premium for airlines that hedged their expected future consumption of jet fuel. This premium

Problem discussion: To be competitive in a changeable environment, as the video surveillance market, in a time when the company and the market grow with almost 40% yearly, the sales organization must be well trimmed and effective. Knowledge about customers’ needs and what makes success are essential parts of the progress. Sales Product Management (Sales PM) is a new group at Axis with the main tas

The purpose of this thesis is to study and determine how working in cross functional teams can generate value in an effort to facilitate innovation. An inductive scientific perspective is chosen as the research approach. A single case is investigated with the theoretical framework based on Resource Based View, Intellectual Capital, Innovation theory and theories concerning Cross Functional Teams.

Summary Title Are older consumers of interest for the Swedish Apparel market? A study of older consumers’ attitudes and interests in apparel Deadline 12 January, 2007 Course FEK 533 Authors Brusk Kutlay and Linda Nordén Tutors Björn Carlsson and Roland Knutsson Keywords Older consumer, apparel, lifestyle, attitudes, consumer behavior Purpose The purpose of this paper is to investigate weather the

According to several surveys, womens´ mental illness is increasing. Today the mental illness is the reason why a third of women are sick listed. Furthermore, these surveys also show an increase in the use of pharmaceuticals. For an example, has the use of antidepressant drugs multiplied by six times for the last 20 years. The aim of this paper is to examine experiences of womens´ mental illness a

The number of companies that are discovering the benefits of having a process-oriented mindset is continually increasing. But moving from having a strict functional-oriented mindset to becoming more process-oriented does not happen over night. The road of transformation is long and many challenges are faced on the way. This thesis focuses on the question of how companies should approach a transfor

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