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AI Research

AI research at Lund University Research on artificial intelligence and machine learning is performed in many forms and by many organisations at Lund University. Faculty of Engineering - LTH Automatic Control Machine learning for automatic control, robotics. Biomedical Engineering Machine learning for medical images analysis, prostethics.  Centre for Mathematical Sciences Statistical signal process

https://www.ai.lu.se/research - 2026-05-27

Hervé Corvellec

Professor Contact details Email: herve [dot] corvellec [at] ses [dot] lu [dot] se Phone: +46 73 031 99 04 Mobile: +46 73 031 99 04Organisation Department of Service Studies Room number: E321 WebpageHervé Corvellecs profile in Lund University research portalI was born in France, but I have been living in Sweden since 1985. I am a professor of Business Administration at the Department of Service Man

https://www.ses.lu.se/en/herve-corvellec - 2026-05-27

Governance and organisation

The organisational structure of the School is designed to deliver a decision-making structure that equips the School to reach its mission and strategic goals. Organisation – departments and divisionsThe School is organised into a number of departments, research centres and professional services.Organisation – departments and divisions at LUSEM Governance Management TeamThe Management Team of the S

https://www.lusem.lu.se/about-lund-university-school-economics-and-management-lusem/governance-and-organisation - 2026-05-27

Integritetsskydd i en digital värld - Användning av personuppgifter i kommersiella syften som hotar den personliga integriteten

Insamling och hantering av personlig data har idag utvecklats till en lönsam företagsmodell, där personuppgifter beskrivs som den nya oljan och framtidens valuta. Det uppstår en balansgång mellan vanligt förekommande kommersiella intressen och vikten av ett effektivt skydd för enskildas personliga integritet. Syftet med uppsatsen är att undersöka om det finns ett effektivt dataskydd inom EuroparätThe collection and use of personal data have become a profitable business model of today, where personal information is described as the new oil and the currency of the future. A need to balance between commercial interests and the importance of efficient privacy protection emerges. The purpose of this essay is to examine if efficient data protection within European Law exist. A traditional EU leg

Välj det osäkra före det säkra

Syfte: Syftet med denna studie är att undersöka rollen av dynamiska kapabiliteter i ett litet företag under osäkerhet orsakat av en ekonomisk chock. Metod: Uppsatsen följer en abduktiv ansats med inslag av både kvalitativ och kvantitativa primärdata. Forskningsdesignen grundar sig i en enfallsstudie. Primärdata har samlats in med semistrukturerade intervjuer och enkätundersökning internt på fallfPurpose: The purpose of this study is to investigate the role of dynamic capabilities, in a small- size company, during uncertainty caused by an economic shock. Methodology: The study follows an abductive reasoning with both qualitative and quantitative elements. The research design is a case-study of a single company. Primary data was collected with semi-structured interviews and a self-completi

Nedskrivning av goodwill under Covid-19 pandemin - En undersökning av Stockholmsbörsens Large Cap bolag

Syfte: Undersöka om det går att utläsa någon variation i företags goodwillnedskrivning år 2019 och 2020 då åren har präglats av både en låg- och högkonjunktur. Metod: Studien har genomförts med en utvärderingsmetodik och kvantitativ metod. Datainsamlingen består utav företags årsredovisningar där utvalda poster har använts för analyskapitlet. Teoretiska perspektiv: Referensramen består av tidigaPurpose: Examine whether there is a difference in companies’ impairment of goodwill in the years 2019 and 2020 as the years have been characterized by both a recession and an economic boom. Methodology: This study has implemented an evaluative approach with the aid of quantitative method. The data was collected from annual reports where selected entries have been used in the analysis chapter. Th

The Skill Requirement Issue for Marketing Teams in the Digital Age - A qualitative study of B2C businesses in China

Digital technology has deeply influenced the social and business environment, and digital marketing is becoming a mainstream marketing strategy. The digital age has brought both benefits and challenges to the marketing teams. Faced with the increasing challenges, one way for marketing teams to improve their competitiveness is to acquire highly skilled talents. So far, research on the skill require

50% off Genuine Leather! Reviving Coach, Inc.'s Reputation

The “Corporate Brand Management and Reputation: Master’s cases” is a case series for applying the case method of teaching and learning in higher education. The cases are relevant to brand strategists in private and public sector organizations, as well as academics and students at universities, business schools, and executive education. This case is written by the respective authors and focuses on

Strategic Partnerships within the Startup Ecosystem in Skåne: The Role of Collaborative product development.

This thesis explores the role of collaborative product development in the context of the startup ecosystem in Skåne, focusing on the opportunities and challenges faced by startup companies in forming strategic partnerships with other companies and organizations. The study aims to explore the motivations, benefits, and challenges of collaborative product development for startups and their partners,

Börsdumpen, ett missfoster och Darth Vader

Research question: How are metaphors used in Börspodden and how are they expressing biases? Purpose: The purpose of the study is to analyze the metaphoric depiction of biases in podcast within the category of business. This objective is achieved through a discourse analysis to identify the underlying biases that can be interpreted from the use of metaphors. Methodology: The purpose of the study

Styrande företags ansvar för skada i värdekedjan: en främmande fågel? - Om kontroll, risker och ansvar enligt CSDDD och svensk skadeståndsrätt

År 2024 antogs EU:s direktiv om tillbörlig aktsamhet för företag i fråga om hållbarhet (CSDDD). I det fastslås bland annat att företag av viss storlek ska vidta lämpliga åtgärder för att minimera risker för negativa effekter för mänskliga rättigheter och miljö både i dess egen och i dess dotterbolags och affärspartners verksamhet. Den som underlåter att göra det kan enligt direktivet beläggas med

Familjeägande och skuldsättningens påverkan på lönsamhet: Fokus på börsnoterade familjeägda företag i Europa

Title: The Impact of Family Ownership and Debt on Profitability: A Focus on Publicly Listed Family-Owned Businesses in Europe Seminar date: 2025-01-16 Course: FEKH89, Examensarbete kandidatnivå i finansiering, 15 högskolepoäng Authors: Alexandra Jaukkuri, Linnea Ivarsson, Livia Marcetic Supervisor: Zahida Sarwary Key words: Debt, Profitability, Family Holding, Capital Structure, Socioemotion

Barns förmåga att hantera, påverkar det företags sätt att agera?

Sammanfattning Examensarbetets titel: Barns förmåga att hantera, påverkar det företags sätt att agera? - En kvalitativ studie om hur en mediebyrå och två influencernätverk beaktar barns förmåga att hantera reklam vid influencer marketing Seminariedatum: 2019-06-05 Ämne/kurs: FEKH29, Examensarbete i marknadsföring på kandidatnivå, 15 högskolepoäng Författare: Siri Lindgren, Ebba Petersen, Emma Sand

Start-ups' Motives, Approaches, and Opportunities for Using Open Innovation

Purpose – The existing literature of open innovation (OI) has focused mainly on large companies and few on SMEs, leaving start-ups with scarce analysis of the use of OI. This paper aims to close that gap and contribute to a better understanding of what drives start-ups to open for innovation, how they use it and comprehend what challenges and benefits OI brings to start-ups. Design/methodology/ap

The clash between Ikea's brand identity, ideologies and employees' values

In May 2019, Ikea group in Poland posted an article in the intranet regarding LGBT-movement, encouraging the employees to support the LGBT+ community by participating in the celebration the company was about to host. A religious employee, with the pseudonym Tomasz K., chose to show his disapproval by posting a comment to the article. He cited the bible which stated what destiny awaits homosexual p

Den Femte Positioneringsfällan

UPPSATSENS TITEL: Den Femte Positioneringsfällan SEMINARIEDATUM: 2013-05-28 ÄMNE/KURS: Magisteruppsats i företagsekonomi 30 högskolepoäng (ECTS), FEKN90 FÖRFATTARE: Stina Cedergren och Malin Svensson HANDLEDARE: Jens Hultman Fem nyckelord: varumärkespositionering, varumärkesidentitet, förändringsprocessen, positioneringsfällor, yngre och kvinnlig målgrupp SYFTE: Syftet med uppsatsen är att TITLE: The Fifth Position Trap SEMINAR DATE: 2013-05-28 COURSE: Master thesis in business administration, 30 credits (ECTS), FEKN90 AUTHORS: Stina Cedergren and Malin Svensson ADVISOR: Jens Hultman KEYWORDS: Brand positioning, brand identity, process of change, positioning traps, a younger and female target group. PURPOSE: The purpose of this thesis is to analyze and describe the challenges

Identity Regulation, Identity Work, Self Identities in IBM

This paper studies the identity regulation, identity work and self identities in knowledge intensive firms after mergers and acquisitions. Based on one to one interviews and secondary data collected from various sources, we identified two major sources of self identities in IBM Global Business Service Office in Malmö. These two sources of self identification is analyzed and discussed in our paper.

Lean Product Development - The Bank of Tomorrow?

Title: Lean Product Development - The Bank of Tomorrow? Seminar date: June 1st, 2012 Course: Master thesis in business administration, 30 University Credit Points (30 ECTS). Authors: Åsa David and Madeleine Göransson Advisor: Gert Paulsson Key words: Lean, Lean Innovation, Lean Product Development, Return on Investment, Engineering Industry Aim: The aim of the study is to describe and analyze how

How to mainstream secondhand consumption - a quantitative case study of a company in the refurbishment products industry

Tänk om du levde i en värld med ett stabilt klimat där fler företag bedrev sin verksamhet utefter cirkulära affärsmodeller. Ett samhälle som anammat mer hållbara konsumtionsbeteenden, skapat fler arbetstillfällen, och äntligen slutat utarma Jordens naturresurser. Vore inte det en härlig tillvaro? Vill vi förverkliga drömmen bör vi ställa oss frågan vad som krävs för att vi ska komma dit. Mer speciThe shortage of Earth’s limited resources is becoming more evident and our planet’s climate system is under immense pressure. To combat these problems, more people investigate the concept of circularity. This study intended to find out what make consumers motivated to buy used items from a professional refurbisher, thereby replacing purchases of brand-new products, and also identifying barriers.